e-Business in the Service Sector

Learning Outcomes

  • explain why businesses involved in service delivery differ from those involved in product delivery in terms of e-business applications;
  • define what is meant by the service sector and identify businesses within it;
  • identify and discuss the issues which the service sector faces in conducting business on-line;
  • appraise a number of case studies from a variety of service sector industries in their development of e-business strategies;
  • explain the key regulative issues that service industries face in delivering services on-line;